Structural model of the effect of adaptive sale behavior strategy on marketing effectiveness: mediated role of marketing emphasis in handmade carpet industry

Authorsamini A, Mazroui Nasrabadi E, jafari T
Journalgoljaam
Presented byبله
Page number۱۰۵-۱۲۳
Paper TypeFull Paper
Published At۲۰-۰۶-۲۰۱۸
Journal GradeScientific - research
Journal TypeTypographic
Journal CountryIran, Islamic Republic Of

Abstract

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